"Where Fillmore County News Comes First"
Online Edition
Saturday, October 25th, 2014
Volume ∞ Issue ∞
 

How important is the design of my website?


By Michelle Haugerud

Fri, Jun 27th, 2014
Posted in All Ask the Expert

First impressions are very important. Whether a customer is stopping into your business, calling you on the phone or visiting your website, the design of your website should directly reflect what your business is and offers. Can users access and find important information easily? The layout and website navigation is just as important as the colors, fonts and images used. The first page will either engage visitors to explore more or if they are unsure what your business offers or if the website is unorganized, they will probably hit the back key and look at the next website on the list. Website templates are a quick and cheap way to create a website, but you are very limited on the overall design, colors and content layout. Consider a custom designed website that is built specifically for your business and branding. Many web developers are good at the technical skill needed to create a website, but they may not have much design skill. Make sure you hire someone who is skilled in both. Your website is another form of marketing your business and users can visit anytime.

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