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"Where Fillmore County News Comes First"
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Saturday, December 27th, 2014
Volume ∞ Issue ∞
 

What is your online business exposure?


By Michelle Haugerud

Tue, May 27th, 2014
Posted in All Ask the Expert

Not everyone is ready to have their business exposed online. Whether it is because you don’t think your customers use the internet or that you just don’t want to. Well, whether you like it or not, your business probably has some kind of online exposure. Do a search for your business name and see what the results are. Also search for the products and services you offer. Are your competitors listed? There are many online business directories that will list your business for free and do so

without contacting you. Unfortunately, many times the information listed is wrong. Also, many of these allow users to leave reviews. You may have customer reviews out there you are not aware of. Your first step should be to take control of these. Most of these listings have instructions if you are the owner on how to claim the listing. The next step should be to create your own online exposure to ensure the information you want listed is accurate. You can do this by creating your own website as well as setting up free social media accounts. Whether you like it or not, people are using the internet more to look up phone numbers and addresses, and you are better off if you also showcase your business services and products.

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