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Lanesboro graduate named to PRWeek's 2010 '40 under 40' list

Fri, Aug 27th, 2010
Posted in Business Announcements

MINNEAPOLIS, August 4, 2010 - Weber Shandwick today announced that Brooke Worden was named to PRWeek's 2010 "40 Under 40" list profiling professionals, nominated by colleagues, who have made significant contributions to their agencies, clients and organizations.

According to PRWeek, this year's entries were more impressive than ever, with 200-plus entries competing to make the list.

Worden, a 17-year industry veteran, is a vice president in the financial services practice at Weber Shandwick's Minneapolis office. For the past three years, Worden has directed the PR campaign for the U.S. Census. Leading a team of 50, Worden has earned impressive coverage across multiple media - including more than 102 million media impressions in the first week of the 2010 Census "Portrait of America" road tour campaign. She began her career in financial services and journalism, serving as staff reporter for Twin Cities Business. Worden also volunteers her time to several organizations, including the Girl Scouts and the Citizens League, and serves on the board of the PRSA's Minnesota chapter, for which she is president-elect for 2011. Worden, daughter of Duane and Melissa Benson, graduated from Lanesboro High School in 1989.

"We are so proud of Brooke for making PRWeek's esteemed '40 Under 40' list," said Barb Iverson, president of Weber Shandwick's financial services industry practice. "Brooke is a passionate PR professional with an unwavering commitment to our profession and the financial services industry. She is a superb advocate of both our clients and our firm. We congratulate her on this wonderful and much-deserved recognition of her work."

About Weber Shandwick:

The Minneapolis-St. Paul office of Weber Shandwick is the leading public relations office in the upper Midwest, offering consumer, corporate, financial services, health care, public affairs, digital communications, technology communications and marketing expertise. The office represents a variety of national and local clients, including BAE Systems, Honeywell, the Internal Revenue Service, the Mall of America and Polaris Industries.

Weber Shandwick is a leading global public relations agency with offices in 76 countries around the world. The firm's success is built on its deep commitment to client service, our people, creativity, collaboration and harnessing the power of Advocates - engaging stakeholders in new and creative ways to build brands and reputation. Weber Shandwick provides strategy and execution across practices such as consumer marketing, healthcare, technology, public affairs, financial services, corporate and crisis management. Its specialized services include digital/social media, advocacy advertising, market research, and corporate responsibility. In 2010, Weber Shandwick was named Global Agency of the Year by The Holmes Report for the second year in a row; an 'Agency of the Decade' by Advertising Age, Large PR Agency of the Year by Bulldog Reporter, and Top Corporate Responsibility Advisory Firm by CR Magazine. The firm has also won numerous 'best place to work' awards around the world including "Best Multinational Firm to Work For in EMEA" by The Holmes Report and a "Top Place to Work in PR" by PR News. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit

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